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Bringing a 35-year-old business up to speed

+295%

Increase in online bookings in 12 months.

Laptop showing the Lima Dental homepage, Your Trusted Dentist in Miami Lakes

Overview

Client

Lima Dental Group

Industry

Dental Clinic

When Dr. Julio Lima took the helm of a 35-year-old dental practice in Miami Lakes, he inherited a business rich with local history, but one that practically didn't exist online. In this hyper-competitive market, relying solely on old-school word-of-mouth was no longer enough to match the digital convenience his competitors offered. We helped bring Lima Dental Group firmly into the 2020s with a standout website that honored their legacy while delivering a sleek, modern patient experience. From there, we launched a ground-up SEO and paid media strategy to transform their online presence from totally invisible to dominating local search.

Phone showing the Lima Dental homepage with a Book Online button
Tablet showing Lima Dental’s $1000 off SureSmile clear aligners offer

Our Approach

Phone, tablet, and laptop showing the Lima Dental appointment form
Phone showing Lima Dental’s page for Miami’s finest cosmetic and implant dentists

The Challenge: An Invisible Legacy in a Competitive Market

For over three decades, Lima Dental Group built its foundation on strong community ties and traditional word-of-mouth. However, when Dr. Julio Lima took over the practice, he recognized a critical vulnerability: the business practically didn't exist online. In the hyper-competitive Miami Lakes market, neighboring dental practices were winning over new patients simply by being easier to find and easier to book. Lima Dental Group's lack of search visibility and reliance on phone-only scheduling were creating a massive conversion bottleneck. Dr. Lima needed a way to preserve the rich, 35-year history of the practice while aggressively updating their operations to meet the digital expectations of today’s patients.

Online Appointments Booked

+295%YoY Growth

*Absolute figures hidden for patient privacy

2025 Volume2024 Volume
JanFebMarAprMayJunJulAugSepOctNovDec
Laptop showing the Lima Dental doctors page
Tablet and phone showing Lima Dental’s Miami Lakes Awards page

The Strategy: A Ground-Up Digital Transformation

We developed a comprehensive roadmap to bring Lima Dental Group firmly into the 2020s without losing their hometown charm. The first step was completely overhauling their digital storefront. We launched a sleek, mobile-optimized website designed to highlight their legacy while delivering a premium user experience. With the visual rebrand in place, we shifted focus to visibility and conversion. We rolled out a highly targeted local SEO and paid media strategy to elevate them from digitally invisible to dominating local search results. Finally, to capitalize on this new traffic, we replaced their outdated scheduling process with a seamless, integrated 24/7 booking system, turning website visitors into confirmed patients around the clock.

Lima Dental Group Traffic (By Channel)

9,082+759%

2025 Traffic2024 Traffic
Portrait of Julio Lima

Julio Lima

Owner & Dentist, Lima Dental

Scauros expertly brought our 35-year-old family practice into the digital age, modernizing our foundation while respecting our history. By integrating seamless online booking through Zocdoc, they eliminated daily phone tag and allowed our staff to focus entirely on patient care.

More Results

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