Bringing a 35-year-old business up to speed

+295%
Increase in online bookings in 12 months.
Overview
Client
Lima Dental Group
Industry
Dental Clinic
When Dr. Julio Lima took the helm of a 35-year-old dental practice in Miami Lakes, he inherited a business rich with local history, but one that practically didn't exist online. In this hyper-competitive market, relying solely on old-school word-of-mouth was no longer enough to match the digital convenience his competitors offered. We helped bring Lima Dental Group firmly into the 2020s with a standout website that honored their legacy while delivering a sleek, modern patient experience. From there, we launched a ground-up SEO and paid media strategy to transform their online presence from totally invisible to dominating local search.
No items found.
Our Approach
Bridging Legacy with Modern Design
Plus icon
We engineered a digital storefront that pairs the authentic visual identity of a classic American barbershop with rigorous technical speed. By embedding custom halftone and stippled design elements into a fully responsive framework, we successfully bridged traditional aesthetics with modern functionality. The result is a highly optimized site that preserves the gritty, ink-on-paper feel of the 1800s while delivering the rapid load times and seamless user experience required to drive conversions today.
Fixing the Conversion Bottleneck
Plus icon
Driving traffic is only half the battle; we had to ensure those visitors could easily become patients. To solve the bottleneck of phone-only appointments, we implemented a seamless Zocdoc integration directly into the new platform. This provided patients with the convenience of instant, 24/7 booking access while simultaneously freeing up the front desk staff to focus entirely on in-person patient care.
Dominating Local Search & Data Tracking
Plus icon
With a high-converting foundation in place, we launched a ground-up SEO and paid media strategy tailored for the hyper-competitive Miami Lakes market. We took their online presence from completely invisible to dominating local search results. To provide complete transparency and peace of mind, we equipped Dr. Lima with clean, automated monthly reporting to track his exact growth and marketing ROI.
No items found.

The Challenge: An Invisible Legacy in a Competitive Market

For over three decades, Lima Dental Group built its foundation on strong community ties and traditional word-of-mouth. However, when Dr. Julio Lima took over the practice, he recognized a critical vulnerability: the business practically didn't exist online. In the hyper-competitive Miami Lakes market, neighboring dental practices were winning over new patients simply by being easier to find and easier to book. Lima Dental Group's lack of search visibility and reliance on phone-only scheduling were creating a massive conversion bottleneck. Dr. Lima needed a way to preserve the rich, 35-year history of the practice while aggressively updating their operations to meet the digital expectations of today’s patients.

Online Appointments Booked

+295% YoY Growth
*Absolute figures hidden for patient privacy
2025 Volume
2024 Volume
No items found.

The Strategy: A Ground-Up Digital Transformation

We developed a comprehensive roadmap to bring Lima Dental Group firmly into the 2020s without losing their hometown charm. The first step was completely overhauling their digital storefront. We launched a sleek, mobile-optimized website designed to highlight their legacy while delivering a premium user experience. With the visual rebrand in place, we shifted focus to visibility and conversion. We rolled out a highly targeted local SEO and paid media strategy to elevate them from digitally invisible to dominating local search results. Finally, to capitalize on this new traffic, we replaced their outdated scheduling process with a seamless, integrated 24/7 booking system, turning website visitors into confirmed patients around the clock.

Lima Dental Group Traffic (By Channel)

9,082 +759%
2025 Traffic
2024 Traffic

Julio Lima
Owner & Dentist, Lima Dental
Scauros expertly brought our 35-year-old family practice into the digital age, modernizing our foundation while respecting our history. By integrating seamless online booking through Zocdoc, they eliminated daily phone tag and allowed our staff to focus entirely on patient care.
More Results
SEO
AEO
Advertising
Turning Clicks into Clients for a Classic Barber Shop
+55%
Revenue growth in 12 months.
SEO
AEO
Marketing Sustainability to a New Generation of Homeowners
195.6%
Increase in online sales in 24 months.
Ready for the next step?
Let’s bring your project to life
Get in touch
Get in touch
Stylized, futuristic letter 'S' graphic for "Scauros"
Gray house icon with a curved roof and an arched doorway.
Home
Four square icons arranged in a 2 by 2 grid with rounded corners and a gradient gray color.
Work
Stack of three gray translucent layers or sheets arranged in a 3D perspective.
Services
Gray speech bubble icon indicating a message or chat.
Contact