Curava
MAKING A BRAND ORGANIC.
Showcasing Nature's Biomes
When we took on Curava's branding/marketing, we talked with the owner who told us about the company's mission to be sustainable. After all, the company's countertops are all created with recycled glass and each color swatch references different natural environments on Earth. We wanted the company's mission and focus on preserving the natural world to reflected within the site's design.
Mobile First
In 2022, 50.59% of all web traffic is coming from mobile sources. Because of this, any modern site design needs to be built and optimized for mobile. We painstakingly tested the site at every mobile breakpoint.
Using Social Media to broadcast the Identity
Once we made the site, we had to use the company's social channels to advertise the products and showcase the company's identity by highlighting the natural earth whenever we could.
